Monthly Archives: May 2011
The Nonprofit Sector vs. the Corporate World
As a public relations student, I am often asked by both my peers and professors, “In what field of PR would you like to specialize?” And although this question seems to trouble a number of my classmates, it has always … Continue reading
Filed under Nonprofits
Thank the Women!
This past week, I was assigned to create a corporate social responsibility (CSR) campaign in my public relations class. As I began to research and identify the target audience, I first raised the question, “Who is most likely to pay … Continue reading
Filed under Uncategorized
So, You Want to be a Global PR Specialist?
As an increasing number of U.S. companies expand into international markets, public relations practitioners are packing their bags and venturing off, too. After all, you can’t run the business without us, right? It is the duty 0f the public relations practitioner to … Continue reading
Filed under Uncategorized
“Tradigital is the Future of PR”
This past week, University of Oregon’s School of Journalism and Communication (UOSOJC) hosted its first ever Executive-in-Residence. We were privileged with the presence of Mickey G. Nall, the managing director of Ogilvy Public Relations Worldwide at Atlanta. Two weeks prior … Continue reading
Filed under Uncategorized
